Celebrated each year on February 14, Valentine’s Day is one of those rare holidays enjoyed all over the world. After all, what’s not to love about a day when loved ones shower with cards, flowers, chocolates and jewelry? The party, which ranks as the fifth biggest spender in the United States, is also a prefer at retailers.
This year, the National Retail Federation (NRF) predicts that Americans will spend $23.9 billion on Valentine’s Day. If true, 2022 will be the second highest spending year on record since the NRF began conducting its annual survey in 2004. The highest was during the height of COVID-19 pandemic in 2020, when they paid out over $27.4 billion to show their love.
The origins of the day of love are dark. The most famous legend attributes Valentine’s Day in Terni. The 3rd century Roman saint was imprisoned and sentenced to death by Emperor Claudius II for defying his orders and secretly marrying military men staff. In prison, Valentin falls in love with the jailer’s daughter and, just before he is executed on February 14, sent him a note signed, “From your Valentine.“ In 496 AD, Pope Gelasius set aside the day for honor Valentine’s Day, and a fun tradition was born!
The merit of having transformed Valentine’s Day into a commercial The behemoth goes to British chocolate maker Richard Cadbury and Massachusetts businesswoman Esther Howland. The first came with the awesome idea of selling chocolate bites wrapped in heart-shaped boxes on Valentine’s Day. Howland helped popularize the tradition of card trading by craft beautiful lace paper cards with love messages. Candy and cards remain the most purchased Valentine’s Day gifts to date.
Americans buy more than 58 million pounds of chocolate in the week leading up to the holiday. With over 145 million cards sold in the United States and more than a billion Worldwide, Valentine’s Day is the second after Christmas, when 2.6 billion cards are exchanged. Consumers will also shell out $1.9 billion in flowers, mostly roses. A Additional $4.3 billion will be spent to provide a special meal for loved ones.
Although high jewelry is still favored on this romantic day, it seems to be even more so this year. The NRF estimates that about $6.2 billion will be spent on jewelry in 2022. This figure is up from $4.1 billion spent in 2021 and the highest in the survey. the story. Humans are not the only ones to be filled with love. One in five Americans also include pets in their celebration, losing $703 million! Who would have guessed that a simple word of love would be to evolve in such a Dear adventure?
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